When developing the packaging I came up with the idea of selling two big beers together. Allowing the consumer to try a new beer brewed by the company that they haven’t before. These packs would be sold at a lower cost then buying each beer individually to help promote the purchase of the 2 beers. The “Two pack” is something that not many beer companies have experimented with, there are plenty of 6 packs and 4 packs and etc, but two big beers pair together is an innovative approach to selling beer.

“Two pack, is not to be confused with 2 Pac”

–Brandon Sharpe | Designer, Owner